Craft Middle East SEO Case Study
75% keywords on Google 1st Page
SEO Case Study
Craft Middle East based in Dubai, an online store for top-quality Hobby and Handicraft tools, crochet yarns. Discover premium crafting supplies and accessories. They needed a robust and strategic marketing plan to enhance their SEO organic rankings and boost sales. SEO Bhubaneswar thoroughly analyzed the requirements and devised a tailored marketing action plan to achieve the client's objectives.
Brief / Problem To Solve:
Craft Middle East needed support to improve their online visibility and attract more local clients. While their website was functional, it lacked search engine optimization, limiting its reach. We began with a comprehensive SEO roadmap for the next 5-6 months to enhance their online presence. This included thorough competitor and keyword research to identify growth opportunities. From there, we crafted a bespoke SEO strategy focusing on on-page improvements and SEO-friendly content for all pages. This approach allowed Craft Middle East to concentrate on their work while we ensured they were effectively found online.
Our Approach
We divided our SEO strategy into three key phases: 1. Technical SEO – We focused on establishing a strong, well-structured website, ensuring high performance and excellent usability to meet search engine standards. 2. Content Optimization – We created engaging and relevant content tailored to target keywords and landing pages, ensuring users find the information they need. 3. Off-Page SEO – We implemented a comprehensive off-page strategy, including link building, to improve the website’s authority and enhance its Google ranking.
Results
75% of all targeted keywords are now appearing on Google, with the website ranking on Page 1 and Page 2 for several key search terms. – dubai yarn – yarn dubai – yarns dubai – alize yarn – t shirt yarn – sewing supplies dubai – yarn shop dubai – yarn shops in dubai
Statistics ( 2 Month Comparison )
More Statistics
– Organic website users grew from 870 to 3610 – Website revenue increased to 21k dirham – The website's loading speed earned a Grade A rating on GTMetrix. – 75% of all targeted keywords are ranked on Page 1 and 2 of Google.
Screenshots from Google
