Aquilia Acupuncture SEO Case Study

164% Traffic Increase with 100% keywords on Google

SEO Case Study

Aquilia Acupuncture, based in Hertfordshire, has been providing expert medical acupuncture treatments tailored to individual healthcare needs since 2005. Our clinic is conveniently located within reach of Stamford, Lincolnshire, and Baldock, Hertfordshire.

They approached us to boost their online presence by improving their Google search rankings through targeted SEO strategies, all without using paid ads.

Aquilia Acupuncture

Brief / Problem To Solve:

Aquilia Acupuncture wanted to enhance their online presence and attract more clients in Stamford, Lincolnshire, and Baldock, Hertfordshire. Understanding the importance of a strong digital footprint, we launched a project to build a new website that would effectively showcase their services.

We approached the project in two phases. Phase one focused on developing a custom WordPress website that featured all the acupuncture treatments they offer. Our team created SEO-optimized content for each page, ensuring the site engaged visitors while improving its search engine visibility.

After completing phase one, we moved to phase two, which involved developing a detailed SEO roadmap for the next 5 to 6 months. This included extensive competitor and keyword research to uncover growth opportunities and implement strategies for ongoing success.

Our Approach

We divided our SEO strategy into three key phases:

1. Technical SEO – Developing a strong and well-structured website, ensuring high performance and usability to achieve top ratings from search engines.

2. Content Optimization – Crafting relevant, engaging content for targeted keywords and landing pages, designed to provide users with the information they need.

3. Off-Page SEO – Implementing a comprehensive off-page strategy, including link building, to enhance the website’s authority and improve its ranking on Google.

Results

100% of all targeted keywords are now appearing on Google, with the website ranking on Page 1 and Page 2 for several key search terms.

– Acupuncture Stamford
– Acupuncture Lincolnshire
– Acupuncture Letchworth
– Fertility Acupuncture Near Me

Below, you can see screenshots from Google Search Console and Google Analytics, showcasing the website's overall performance and the steady growth in organic users each month.

Statistics ( 3 Month Comparison )

More Statistics

– Organic website users grew from 189 to 492
– Website inquiries increased by 190
– The website's loading speed earned a Grade A rating on GTMetrix.
– 100% of all targeted keywords are ranked on Page 1 and 2 of Google.

Screenshots from Google

Aquilia Acupuncture Analytics
Aquilia Acupuncture Performance
Aquilia Acupuncture Keywords
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